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Opening green tea online shop a natural move

Greenwitch Tea, based in Maleny, offers an online shop where you can order teas to be delivered to your door.
Greenwitch Tea, based in Maleny, offers an online shop where you can order teas to be delivered to your door.

A MALENY violence prevention worker, whose herbalist skills and nutrition interest led to a fascination in green teas, has opened an online tea shop.

Where most tea shops go for diversity and abundance in all herbal teas, Suzanne Daley's GreenWitch Tea focuses entirely on the green variety - of which there are many.

Five weeks after launching the site it already boasts a select, boutique range of the best green teas grown in Australia and by village cooperatives and family growers overseas, Ms Daley said.

They range from the nutty Japanese Genmaicha to a light, organic Buddhist tea in the GreenWitch Tea 'designer' collection.

Ms Daley will continue to run her not-for-profit organisation, the Suzanne Daley's Violence Minimization Alliance, while it picks up steam.

She teaches self defence for women, with her organisation reaching more than 300,000 people worldwide since it started in 1984, according to the SDVMA website.

"It is full-on and challenging work," she said.

"I wanted to do something else that was soft, lovely, simple, Zen, and made people happy."

Her love of green tea made starting a new project a natural move.

"I love green tea," she said.

"I drink it when I do yoga and as a meditation. And I enjoy immensely both the Japanese and Chinese rituals of tea.

"I have been a student of tea for a long time - decades in fact."

 

Greenwitch Tea founder Suzanne Delaney, Maleny resident.
Greenwitch Tea founder Suzanne Delaney, Maleny resident.

She said she was confident her business would take off.

"Tea is the second most popular drink in the world (after water), so I think people everywhere are interested in tea," she said.

"I would love it if a big part of my market was the hinterland.

"But I am happy to send a little joy, via lovely tea, to anywhere in the world where people want it."

Tea canisters and pouches are reusable and recyclable, and inks are soy-based.

"We have spent several years sourcing Japanese and Chinese green teas, grown outside of Japan and China - teas that are grown in pristine conditions, in unpolluted parts of the globe where the air is pure and the soil is nutrient-dense," she said.

"We want to leave a tiny, green footprint upon the Earth.

"We genuinely want to leave this world a better place because we were here.

"So everything we do, we try to do with love and kindness, for people, for animals, and for the greater good." 

Suzanne's tips for new business owners

  • Try to work in something you love; something that moves your spirit and makes you happy.
  • Be honest and ethical always - you sleep better that way. 
  • Know your product by staying a student; i.e. never stop learning about your craft, your customers, and whatever is new in your field. 

For more information visit www.GreenWitchtea.com

Topics:  hinterland maleny tea


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