A MAPLE and bacon cupcake is just one of 60 flavours you'll find at a 1950s-style "cupcakery" now open on Caloundra's Bulcock St.
A team of four women are already working in the busy sweetness hub that is Stormie D's Cupcakery, just weeks after it opened on September 8.
Owner Stormie Duffy, 30, starts her day early, rising to create the day's eight fresh cupcake varieties with her helpers, which this week include her daughters Talesha, 10, and Aaliyah, 6.
Her long list of recipes is cycled through every few weeks, with three favourites - chocolate, vanilla and red velvet, adding to four different flavours baked daily.
The pastel-coloured, shabby chic decor of the new shop was designed to entrance customers, Stormie said.
"I wanted the shop to feel like a little girl's dream when you walk into it.
"I wanted it to be like going away from everything… to a place where there's just positive vibes and it's all happy.
"Just enjoy your cupcake and dream away."
The aroma of cupcakes baked on the premises add to the new shop's attraction, which has attracted curious locals who have become regulars within days,
Customers had told her the cupcakes were the best they'd ever tried, she said.
The feedback was a highlight for Stormie, who taught herself to bake using Youtube.
Her ever-expanding baking list was inspired by photos and recipes on Instagram and Facebook.
While Stormie hasn't received any formal training, running a "cupcakery" is not new to her.
Before moving to the Sunshine Coast with her husband and daughters two years ago, she had two cupcake shops in Albury-Wodonga, on the border of New South Wales and Victoria.
Her husband Matt works at Shipley Smash Repairs, also in Caloundra, and while their family lives in Mooloolah, they plan to "move in" to Caloundra soon.
Stormie said other traders on Bulcock St had been very welcoming and the rent was affordable.
"I love Caloundra," Stormie said.
"I think it's got a real niche kind of feel to it.
"It's really funky and more laidback."
Update your news preferences and get the latest news delivered to your inbox.